Find Your Target Audience – The Power of the Internet Audience

The Power of the Internet Audience Utilizing Target Audience Techniques for Virtual Marketing in a Globalizing World   Imagine that you wanted to run for President (or other public office). Ideally, you would want to reach out to every single citizen and tell them – and persuade them – why […]

Target Audience

ShouldersOfGiants

The Art of Paraphrasing

So, you want to make some content, but you don’t know where to begin?   The easiest way to create content that your audience will enjoy is by looking around at what already exists – and then re-packaging that content to fit your needs.   While some may be opposed […]


Why Creating a Sitemap Matters

What is a sitemap, and why should I care? A sitemap is a file that makes your website’s structure clear to search engines. This helps it get visibility faster and is a must for any serious online entrepreneur. Contrary to what you might think, it’s not meant for humans – […]

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HDDSSD

Hardware: SSD vs. HDD

So you’re looking at getting new hardware.   Here’s the quick and dirty. HDD: Hard Disk Drive = Cheap Drive Space! This is the standard technology that has been around since the end of the floppy disk era. Great advances have been made in speed and storage size. This technology […]


The Domain Name Game

What’s in a name? Literally EVERYTHING. The name you choose is going to directly impact many aspects of your web authoring experience. Ideally, you’d want something that spells out the purpose of your website. “Book-resellerz.com” will fare better than “bookfanaticsofamerica.net” if you’re looking to resell books.   Dot COM is […]

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how-affiliate-marketing-works

Affiliate Marketing… and Why It Pays

What is Affiliate Marketing? Affiliate marketing is a specific subset of marketing that allows you to sell someone else’s product and make a commission.   How Does It Work? Typically, a company called an “affiliate network” builds two lists – one, of advertisers who want their content pushed all over […]


Installing WordPress – ABC Easy

Installing WordPress can be a hassle if you’re busy, but check out the documentation – the steps are not as hard as one might think. Step 1 ) Download WordPress Step 2 ) Create a fresh database Step 3 ) Make a few edits to a text file Step 4 […]

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